HowMuchWhere

McDonald's Big Mac: Italy vs Brazil

How much does McDonald's Big Mac cost in Italy compared to Brazil?

🇮🇹

Italy

Local Price

6,19 €

USD Equivalent

$13.30 ✓ Verified

🇧🇷

Brazil

Cheaper

Local Price

R$ 23,90

USD Equivalent

$10.93 ✓ Verified

Summary

McDonald's Big Mac is 17.8% cheaper in Brazil 🇧🇷 compared to Italy. You would save approximately $2.37 by buying in Brazil.

Why Is McDonald's Big Mac Cheaper in Brazil?

The 18% price gap between Italy and Brazil for McDonald's Big Mac comes down to several factors. Currency exchange rates play a major role — the BRL and EUR have different purchasing power, which directly affects how prices translate to USD. Beyond exchange rates, differences in local taxes (VAT, import duties, excise taxes), distribution costs, and market competition all contribute.

A $2.37 difference per unit can add up quickly for bulk purchases or for travelers deciding where to buy. However, keep in mind that prices fluctuate with exchange rates and local promotions. This comparison was last updated in 2026.

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McDonald's Big Mac — All Country Prices

#CountryLocal PriceUSD EquivalentSource
1🇺🇸United States$6.22$6.22Cheapest✓ The Economist Big Mac Index (Jul 2026)
2🇮🇩IndonesiaRp 43.000$8.60✓ The Economist Big Mac Index (Jul 2026)
3🇹🇼Taiwan$78.00$8.64✓ The Economist Big Mac Index (Jul 2026)
4🇮🇳India₹236$8.67✓ The Economist Big Mac Index (Jul 2026)
5🇵🇭Philippines₱169$8.96✓ The Economist Big Mac Index (Jul 2026)
6🇪🇬Egypt‏١٤٥ ج.م.‏$9.09✓ The Economist Big Mac Index (Jul 2026)
7🇻🇳Vietnam76.000 ₫$9.11✓ The Economist Big Mac Index (Jul 2026)
8🇯🇵Japan￥500$9.30✓ The Economist Big Mac Index (Jul 2026)
9🇿🇦South AfricaR 56,90$9.71✓ The Economist Big Mac Index (Jul 2026)
10🇲🇾MalaysiaRM 14.55$9.79✓ The Economist Big Mac Index (Jul 2026)
11🇰🇷South Korea₩5,700$10.06✓ The Economist Big Mac Index (Jul 2026)
12🇵🇰PakistanRs 1,080$10.11✓ The Economist Big Mac Index (Jul 2026)
13🇨🇳China¥26.50$10.13✓ The Economist Big Mac Index (Jul 2026)
14🇹🇭Thailand฿135$10.24✓ The Economist Big Mac Index (Jul 2026)
15🇧🇷BrazilR$ 23,90$10.93✓ The Economist Big Mac Index (Jul 2026)
16🇸🇦Saudi Arabia‏١٩٫٠٠ ر.س.‏$11.28✓ The Economist Big Mac Index (Jul 2026)
17🇳🇿New Zealand$8.80$11.36✓ The Economist Big Mac Index (Jul 2026)
18🇦🇪UAE‏19.00 د.إ.‏$11.39✓ The Economist Big Mac Index (Jul 2026)
19🇸🇬Singapore$7.45$11.99✓ The Economist Big Mac Index (Jul 2026)
20🇨🇦Canada$8.17$12.03✓ The Economist Big Mac Index (Jul 2026)
21🇦🇷Argentina$ 8.700$12.13✓ The Economist Big Mac Index (Jul 2026)
22🇦🇺Australia$8.50$12.17✓ The Economist Big Mac Index (Jul 2026)
23🇵🇱Poland23,50 zł$12.44✓ The Economist Big Mac Index (Jul 2026)
24🇲🇽Mexico$109$12.49✓ The Economist Big Mac Index (Jul 2026)
25🇹🇷Turkey₺325$13.13✓ The Economist Big Mac Index (Jul 2026)
26🇦🇹Austria€ 6,19$13.30✓ The Economist Big Mac Index (Jul 2026)
27🇮🇹Italy6,19 €$13.30✓ The Economist Big Mac Index (Jul 2026)
28🇮🇪Ireland€6.19$13.30✓ The Economist Big Mac Index (Jul 2026)
29🇵🇹Portugal6,19 €$13.30✓ The Economist Big Mac Index (Jul 2026)
30🇫🇷France6,19 €$13.30✓ The Economist Big Mac Index (Jul 2026)
31🇳🇱Netherlands€ 6,19$13.30✓ The Economist Big Mac Index (Jul 2026)
32🇪🇸Spain6,19 €$13.30✓ The Economist Big Mac Index (Jul 2026)
33🇩🇪Germany6,19 €$13.30✓ The Economist Big Mac Index (Jul 2026)
34🇸🇪Sweden69,00 kr$13.38✓ The Economist Big Mac Index (Jul 2026)
35🇬🇧United Kingdom£5.49$13.62✓ The Economist Big Mac Index (Jul 2026)
36🇨🇴Colombia$ 25.900$14.22✓ The Economist Big Mac Index (Jul 2026)
37🇳🇴Norway78,00 kr$14.27✓ The Economist Big Mac Index (Jul 2026)
38🇨🇭SwitzerlandCHF 7.30$15.26✓ The Economist Big Mac Index (Jul 2026)

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